Dyson
Köln
Dyson sucht einen strategischen Senior Retail Activation Manager zur Betreuung europäischer Key Accounts am Standort Köln. In dieser zentralen Rolle koordinieren Sie erstklassige Marketing-Aktivierungen und bringen bahnbrechende Produktinnovationen sowohl in den stationären Handel als auch in den Online-Bereich. Sie arbeiten eng mit strategischen Handelspartnern zusammen, um die Markenpräsenz von Dyson durch datengestützte Insights und kreative Kampagnen kontinuierlich zu steigern. Das Team setzt auf eine starke Campus-Kultur vor Ort, um durch direkte Zusammenarbeit und Synergien technologische Maßstäbe zu setzen. Als erfahrener Profi im Trade Marketing gestalten Sie die Zukunft einer globalen Premiummarke aktiv mit.
Dyson is seeking a dynamic Senior Retail Activation Manager for European Accounts to drive excellence across its most strategic retail partnerships. Based in our Cologne office, you will be instrumental in bringing pioneering inventions to life through world-class activations. Your mission is to bridge commercial strategy and consumer impact, ensuring Dyson’s premium brand presence remains unrivaled in both physical and digital retail environments.
In this high-impact position, you will co-create annual marketing plans and lead joint business sessions with key retail partners. You are responsible for the seamless execution of product launches and 360-degree campaigns across indirect channels. By utilizing data-driven insights, you will identify growth opportunities and monitor market performance to stay ahead of the competition. Collaboration is at the heart of what we do; you will work closely with media and category teams to deliver integrated consumer journeys. Furthermore, you will champion Dyson’s retail standards, ensuring every display and staff interaction reflects our obsession with detail.
You bring a proven track record in retail activation or trade marketing, with at least six years of experience managing premium brands at scale. Your ability to balance creative flair with commercial rigour allows you to convert shopper interest into tangible results. As a confident communicator, you excel at influencing stakeholders across international borders and managing external agencies to achieve on-the-ground excellence. You are a resilient problem-solver who thrives under pressure and enjoys working in a collaborative, hands-on environment. Fluency in English is essential, while additional European languages are highly valued.
At Dyson, we offer a comprehensive reward package including financial, lifestyle, and health benefits tailored to your needs. Our vibrant campus culture emphasizes in-person collaboration and shared creativity, fostering an environment where the best ideas come to life. We are an equal opportunity employer committed to diversity and inclusion, welcoming unique minds from all backgrounds to help us push the boundaries of technology.
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