Dyson sucht für den Standort Köln einen engagierten Senior Category Manager mit Schwerpunkt Trading, um die Wachstumsstrategie im Bereich Beauty maßgeblich mitzugestalten. In dieser Schlüsselrolle koordinieren Sie komplexe Produkteinführungen und entwickeln innovative Markenstrategien zur Differenzierung im Wettbewerbsumfeld. Sie arbeiten eng mit den Sales- und Key-Account-Teams zusammen, um integrierte Marketingpläne erfolgreich am Point of Sale umzusetzen. Durch datengestützte Analysen optimieren Sie Handelshebel und stärken die Marktführerschaft von Dyson nachhaltig. Als strategischer Kopf treiben Sie Projekte voran, die sowohl die Markenbekanntheit als auch den kommerziellen Erfolg in Deutschland sichern.
About Dyson
Dyson, founded in 1993 in Malmesbury, UK, is a global technology pioneer. Today, our team of over 10,000 professionals worldwide is driven by a shared ambition: to challenge conventions and solve problems that others ignore.
We are looking for a dedicated professional to join our team in Cologne. At Dyson, we thrive on progress and the challenge of continuous improvement, creating authentic customer experiences through our innovative technologies.
The Role
As a Category Manager, supported by the Beauty Lead, you will drive the success of our pioneering technologies. Your mission is to execute commercial strategies that clearly communicate the superiority of our products and ensure seamless market activation.
- Coordinate cross-functional workstreams for new product launches and align activation plans with key retail partners.
- Develop brand communication strategies to ensure clear differentiation and visibility within the market.
- Execute integrated marketing and trading plans to boost sell-out, market share, and brand equity.
- Foster strong relationships with Sales and Key Account Management teams for fully integrated commercial outcomes.
- Lead trading initiatives and special projects to enhance category leadership across priority accounts.
- Establish measurable KPIs to track performance, optimize execution, and identify new growth opportunities.
- Conduct deep-dive analyses on category performance and promotional effectiveness to drive insight-led decisions.
- Shape market-specific strategies to increase advocacy within the professional community and enhance distribution.
Your Profile
To excel in this position, you should bring the following qualifications and mindsets:
- Native-level proficiency in German.
- A minimum of 5 years of solid experience in marketing or sales.
- Proven track record in brand management or key account management.
- Strong leadership skills with the ability to engage and motivate teams effectively.
- Excellent analytical capabilities and strategic planning skills.
- Creative thinker with persuasive presentation abilities.
- Ability to influence stakeholders at all levels of the organization.
- A diligent, approachable, and supportive professional demeanor.
Working Culture
Dyson’s vibrant campus culture relies on in-person collaboration, creativity, and shared learning. We believe that working side by side sparks innovation and fosters a strong sense of belonging. Therefore, we do not offer a regular hybrid working arrangement for this role.
Dyson is an equal opportunity employer. We value diversity and welcome applications from all backgrounds, as we know that unique perspectives make our technology truly exceptional.