GetYourGuide sucht für sein Berliner Headquarter einen kreativen Senior Social and Brand Copywriter zur Verstärkung des internen Creative Studios. In dieser Schlüsselposition prägst du die globale Markenidentität über alle Social-Media-Kanäle und Brand-Initiativen hinweg. Du entwickelst fesselnde Kampagnen, verfasst zielgruppenspezifische Texte und implementierst innovative KI-Lösungen zur Skalierung von Inhalten. Als erfahrener Storyteller arbeitest du eng mit Designern und Strategen zusammen, um die Reiseerlebnisse der Zukunft sprachlich zu gestalten. Diese Rolle bietet dir die Chance, in einem dynamischen, internationalen Umfeld echte Wirkung zu erzielen.
Revolutionize Global Travel Experiences
Become part of the GetYourGuide mission to link travelers with unforgettable global adventures. Millions of users rely on our platform for trustworthy, unique activities. We are dedicated to making every journey extraordinary, including your professional path within our community of explorers.
The Creative Mission
We are seeking a visionary Copywriter for our in-house Creative Studio. You will define our brand voice for a global audience, inspiring customers through compelling storytelling across social media and strategic brand initiatives.
Your daily focus involves crafting high-quality, on-brand copy for diverse formats, including Instagram, editorial campaigns, and video scripts. By collaborating with key stakeholders, you will transform high-level strategies into impactful creative executions. Additionally, you will establish and maintain brand copy standards across all company assets.
The perfect candidate is a native English speaker who excels at turning business goals into top-tier creative content. You should feel equally skilled at building brand advocacy and managing integrated campaigns. Working with the Creative Lead for Copy and Narrative, you will bring our guidelines to life and engage travelers worldwide.
Your Responsibilities
- Collaborate with designers to conceptualize and execute creative briefs within deadlines and budgets.
- Produce high-performance copy that aligns with brand goals and key performance indicators.
- Act as the primary authority for brand and social media writing excellence.
- Leverage AI tools to scale content production while ensuring premium quality.
- Partner with user research and marketing teams to ensure consistent messaging across all touchpoints.
- Utilize data and research to tailor messaging to specific customer needs.
- Maintain structural integrity and persuasive power in all written communications.
- Promote the brand identity both internally and to the external world.
Your Toolkit
- Minimum of 4 years experience in brand marketing writing.
- Native-level English proficiency with exceptional communication skills.
- Proven track record with global brands is highly desirable.
- Expertise in short and mid-form marketing copy.
- Strong collaborative spirit and a passion for storytelling.
- Ability to adapt copy standards across various digital channels.
- Highly organized and capable of leading multiple projects simultaneously.
Exceptional Benefits
- Annual budget for personal growth and dedicated mentorship programs.
- Remote work flexibility for up to 30 days per year.
- Hybrid model with three days of office collaboration in Berlin.
- Regular team social events and company-wide gatherings.
- Monthly allowance for transportation and fitness.
- Exclusive discounts on GetYourGuide activities for friends and family.
- Support for language learning and comprehensive health benefits.
Equal Opportunity Commitment
We evaluate all qualified applicants based on their skills, regardless of personal background. We foster an inclusive environment where diversity is celebrated as a core strength of our team.
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