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Karrierechance: Werde Influencer Manager (M/W/D) bei Glossybox in Berlin
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Glossybox
Berlin
Stellenausschreibung
THG is a fast-moving, global technology business that specialises intaking brands direct to consumers.Ourworld-class proprietary tech and infrastructure powers our extensive portfolio of beauty, nutrition and lifestyle brands and is now helping drive exponential growth of our clients’ brands globally. We’re powered by a global team of over 10,000 ambitious people around the world.Our culture is fast-paced and entrepreneurial, it’s this DNA that has supported our incredible growth. We’re always looking for individuals that can bring fresh and innovative thinking to THG, and play a part in driving the group forward on its exciting journey. So, if you’re ready to take the next big step in your career, challenge yourself every day and evolve with the world around you, THG is ready for you.
About GLOSSYBOX
GLOSSYBOX is the leading luxury subscription-based beauty box service in Germany. Our business concept unites premier brands from the cosmetics industry with customers and beauty enthusiasts in an innovative and direct manner. Whether one chooses to subscribe to our exclusively curated one-time box or wants to opt for the monthly box subscription, our customers always receive selected beauty products delivered straight to their door - from well-known brands to exciting, upcoming brands. Through various marketing channels we create a transparent and sustainable relationship with our customers that allows us to provide our partners with valuable feedback about their products and new insights about their target market. Our more than 100 employees from 22 different nations direct all their efforts to create the platform for beauty discovery. From our metropolitan offices in Berlin, Stockholm, Manchester and New York we deliver boxes to our customers in 10 countries.
About the Role:
Reporting to the Head of Marketing is responsible for developing, nurturing and growing our
influencer relationships with tracked ROI across the German and Austrian territory.
Key responsibilities will include:
- Managing Influencer Relationships
- Coordinate the implementation of influencer cooperations on different channels,
- Independently open new channels and research suitable cooperation partners and new target groups
- Develop creative and authentic concepts for influencer marketing campaigns awareness and build a love brand
- Research and identification of suitable influencer and trending areas for GLOSSYBOX
- Overseeing regular influencer reporting and callouts
- Collaborating on strategy and execution of campaigns, box launches and events
- Managing influencers on a day to day basis
- Complete end-to-end relationship management with influencers, from initial outreach emails, price negotiations, briefings to processing payments
- Assisting with influencer recruitment for influencer campaigns and to build on our influencer community
- Assisting with strengthening the influencer strategy for GLOSSYBOX DACH
- Liaising with cross-functional teams to ensure products for influencers and other channels support on influencer campaigns
- Research and reporting on influencer campaign trends and competitive behavior
- Input into creative campaign ideas and strategies to build global brand
- Use Excel, Google Analytics and internal tools to analyse and report on influencer performance
- Expand our social media channels and tap into new markets by closely monitoring social
- Liaise with Content, Social, Campaign and Digital teams to execute 360 marketing campaigns
- Support the Marketing Team with ad hoc tasks, including the organisation and management
Requirements
- 3+ years experience in influencer marketing or strong relationship into the influencer world
- A genuine interest in beauty
- Bachelor's or master's degree in marketing
- Proven track record in outreach campaign strategies
- In depth knowledge of social media marketing industry
- Impeccable verbal and written communication skills
- Well organized with great time management skills
- Outstanding project management skills
- Excellent interpersonal and relationship buildingskills
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