This is what you move: As Associate Director (all) Programmatic for Google, you will be responsible for the coordination and execution of programmatic campaigns for your accounts and act as the main point of contact for clients and internal teams. You will also ensure effective management of your projects in accordance to briefing, scheduling, budget and KPIs. In addition, you will be responsible for the following tasks:
- You will oversee all programmatic accounts in the team and ensure that ongoing and timely optimizations are carried out, as well as regularly and proactively identifying optimization opportunities
- You ensure that your team processes customer or campaign enquiries in a timely and comprehensive manner (e.g. weekly reports, media plans and test ideas)
- You will demonstrate best-practice techniques and develop your team members capabilities to achieve them
- You will carry out data analyses and interpretations for your client, identify problems and develop solutions
- You oversee the development of testing plans in order to develop medium-term campaign measures and goals
- You constantly develop your knowledge of all programmatic and third-party platforms and provide your team with a learning environment that encourages further development
- You make an important contribution to overarching programmatic EMEA goals and provide strategic insights into individual campaign wrap-ups
The following qualities distinguish you: Must-haves: - You have Operational experience on the agency side in the field of programmatic, especially with DV360 and Google Ads
- You are passionate about digital topics, have an active interest in and understanding of trends in the online advertising industry and a sound knowledge of the German media landscape
- You bring Initial experience in (technical) leadership and have willingness to develop your team members
- You have strong analytical skills and have a natural affinity for numbers, as well as the ability to analyse data, draw conclusions and derive actionable recommendations wherever necessary
- A high attention to detail and good organisational skills rounds up the profile
Nice-to-haves: - Experience with planning and executing larger campaigns and multiple channels (e.g. video, audio, display)
- Experience with brand campaigns and understanding of brand lift measurement and different methodologies
- DV360 and Google Ads YouTube certification
- Experience with Google Workspace
If this job sounds exciting to you, we strongly encourage you to apply, even if you don't have every qualification listed above.
What we offer you:
REMOTE WORK
Your work adapts to your personal life circumstances! Take advantage of our hybrid model with 60% remote work and spend the rest of your week in our modern offices together with your team.
TIME IS PRECIOUS
We work 39 hours per week, which you also track in our system. If you do work some extra hours, you can take time off to compensate.
VACATION MODE ON
You receive 30 vacation days and one additional day on top of that. December 24th and 31st are also days off.
NO ONE IS BORN A MASTER
Do you want to continue your education? Then have a look at our diverse training opportunities.
LET'S PARTY
Experience unforgettable events with us - summer parties, Christmas celebrations, as well as many other highlights.
COLORFUL INSTEAD OF DULL
Be creative and unique in your own style. We value and promote individuality, whether it's a shirt, a hoodie, a blouse, or a baseball cap.
ROCKING BENEFITS
We want you to be happy and that´s why we offer you many great subsidies.
Who we are:
EssenceMediacom, GroupM's newest and largest agency, develops forward-looking marketing solutions for brands. Old models in media, creative, innovation and analytics are broken down by EssenceMediacom to unlock new business potential for advertisers and deliver holistically integrated media solutions.
Emerging from two pioneering agencies, we combine Essence's performance, data, analytics and creative technology DNA with MediaCom's scaled multichannel audience planning and strategic media expertise. As part of WPP and GroupM, we have access to the most comprehensive data, the most reliable benchmarks and the most advanced solutions on the market.
Our "Breakthrough" claim is underpinned by our commitment to "continuous learning". We want to ensure that our employees realize their full potential. This is because we believe that by investing in the well-being, careers and skills of our employees, we are helping to drive the business success of our customers.
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