Stichworte
Zusammenfassung
JetBrains GmbH in München sucht einen Growth Manager, der die Akquise, Onboarding- und Aktivierungsjourney für die neue JetBrains-AI-Plattform eigenverantwortlich gestaltet. Die Rolle umfasst die Optimierung von Produkt-Einstiegspunkten, Trial-Flows, Demo-Erlebnissen und Onboarding-Pfaden für Teams und Organisationen. Der Fokus liegt auf product-led growth, Experimenten und der nahtlosen Verknüpfung von Marketing-Touchpoints mit der Produktseite. Gesucht wird eine Person mit Erfahrung in SaaS-, AI- oder Developer-Tool-Umgebungen sowie fundierten Kenntnissen in Produkt-Analytics und Funnel-Optimierung. Das Team arbeitet cross-funktional mit Engineering, Design, Marketing und Monetarisierung zusammen, um messbare Verbesserungen der frühen Nutzerreise zu liefern.
Benefits und Qualifikationen
- 30 Tage Remote aus dem Ausland pro Jahr
- Krankenversicherungszuschlag für Familie
- Mental-Health-Support mit professioneller Betreuung
- Sportförderung (Gym vor Ort oder Sportclub-Zuschuss)
- Lernbudget für Konferenzen,Kurse und Sprachkurse
- Mittagessen-Zuschuss oder warmes Essen an Arbeitstagen
- Erfahrung mit AI-Produkten,Developer Tools oder IDEs erforderlich
- Kenntnisse in Produkt-Analytics,Funnel-Analyse und Experiment-Design
Stellenausschreibung
At JetBrains, we are building the AI-native platform that redefines software development – connecting developer workflows, team-level collaboration, and organizational governance into one coherent system. This is a long-term strategic investment and a cornerstone of our vision for the future of coding.
In this role, you will own the full acquisition, onboarding, and activation journey for JetBrains AI across teams and organizations. You will help users discover the product through JetBrains surfaces, clarify its value in their workflows, and drive them to meaningful usage – fast.
You will shape product entry points, trial starts, demo and sandbox experiences, onboarding flows, setup journeys, guided education, and activation experiments that turn the right audience into active JetBrains AI users.
Key Responsibilities
- Own the end-to-end acquisition, onboarding, and activation journey for JetBrains AI in team and organizational contexts.
- Define, measure, and continuously improve the path from relevant product entry points to meaningful usage.
- Optimize acquisition flows across IDEs, desktop products, plugins, account flows, contextual prompts, and more.
- Build and refine self-service paths – trial starts, guided demos, sandbox experiences, interactive walkthroughs, and setup flows.
- Design and iterate on onboarding, guided product education, first-run experiences, contextual prompts, empty states, and value-discovery moments.
- Identify friction across entry, signup, setup, onboarding, trial, and first-use flows – and turn them into clear product opportunities.
- Lead experiments that lift acquisition conversion, onboarding completion, trial-to-active conversion, activation, and early repeat usage.
- Partner with Marketing on acquisition journeys, campaign-to-product continuity, lifecycle flows, and the handoff from marketing touchpoints to product experience.
- Collaborate with monetization specialists on trial experience, upgrade prompts, usage limits, and commercial constraints.
- Work cross-functionally with design, engineering, analytics, research, marketing, and monetization teams to ship measurable improvements to the early user journey.
- Establish growth hypotheses, prioritize experiments, analyze results, and translate learnings into product and business decisions.
What You Bring
- Hands-on experience in onboarding, activation, and product-led growth in developer tools, SaaS, or AI products.
- Proven track record improving acquisition-to-activation funnels, product entry points, onboarding flows, trial experiences, or new-user journeys.
- Ability to connect marketing touchpoints with product-side acquisition into a coherent user journey.
- Comfort with product analytics, funnels, cohorts, segmentation, and qualitative insights to decode user behavior.
- Experience designing, running, and interpreting product experiments.
- Ability to translate ambiguous growth problems into focused hypotheses, product changes, and measurable outcomes.
- Understanding of how to help users reach value quickly without heavy sales assistance or manual onboarding.
- Strong UX judgment – you care about reducing friction, clarifying value, and building user trust.
- Effective collaboration across engineering, design, analytics, marketing, monetization, research, and product teams.
- Clear communication that aligns stakeholders around funnel insights, growth priorities, and experiment results.
Bonus Points
- Experience with AI-powered products, developer tools, IDEs, DevOps platforms, or software engineering workflows.
- Designed acquisition, onboarding, or activation experiences for complex technical products.
- Worked on product-led acquisition from owned surfaces – in-app prompts, contextual entry points, trial starts, demos, sandboxes, interactive walkthroughs.
- Understanding of product-led growth in B2B or prosumer products where individual users drive wider adoption.
- Familiarity with behavioral analytics tools, experimentation platforms, funnel analysis, cohort analysis, and activation modeling.
- Strong intuition for developer audiences and their expectations around control, transparency, low friction, and practical value.
Why JetBrains
- Competitive base salary reflecting your skills and experience.
- Flexible work location – work from home or the office, your choice.
- Up to 30 days per year of remote work from abroad.
- Extra time off to recharge and pursue what matters to you.
- Medical insurance allowance for you and your family.
- Learning and development budget – conferences, courses, and language classes.
- Lunch allowance or hot meal on workdays.
- Mental health support with easy access to professional services.
- Sports benefit – on-site gym or sports club stipend.
- Company-wide celebrations and team gatherings.
Some benefits may vary depending on location.