Stellenausschreibung
Evident was established as a 100% subsidiary of Olympus on April 01, 2022, and has fully acquired the Life Science Solutions and Industry Solutions businesses. Headquartered in Tokyo, Japan, EVIDENT employs around 4,500 people at a total of 57 locations worldwide. EVIDENT Europe, headquartered in Hamburg, Germany, employs approximately 770 people in 14 countries. The product portfolio includes a wide range of microscope systems used in clinical diagnostics, medical and basic research, as well as in various industrial areas. In addition, EVIDENT offers video scopes, products for non-destructive testing techniques and X-ray fluorescence analysis.
We are currently hiring an Online Marketing Manager (m/f/d).
Aufgaben
- You actively help with the further development of our global intranet and are able to write articles for the newsfeed
- You actively contribute to our global corporate social media accounts
- You are familiar with Yammer as an internal social media platform
- You have experience in developing integrated online marketing campaigns and activities for diverse B2B markets in Life Science and Industry to foster customer reach and lead generation including email marketing, social media, display advertising, third-party platforms, online marketplaces, webinars, website/landing pages, SEO/SEA and content generation
- You work closely with and act as a consultant for Content and Product Marketing Managers to define the ideal online marketing strategy for the entire EMEA region
- You develop and maintain online activity and editorial plans
- You implement and optimize online activities and appearance along the customer journey to steadily improve our customers’ online experience
- You steer external Marketing agencies to ensure timely activity implementation and appropriate targeting (e.g. online media selection)
- You develop and analyze KPI’s and develop measures to optimize reach, spend and overall performance
- You prepare reports on online marketing activities and KPI achievement
Qualifikation
- You have successfully completed your studies in Marketing, Communication or similar
- You have at least 2-3 years of professional experience in online marketing with relation to technical B2B communication
- You have experience in online media, social media, online analytics
- You have a data-driven and analytical mindset
- You have advanced skills with MS Excel
- You have excellent communication skills and command of English - both written and spoken
Benefits
- Flexible working hours, incl. mobile work
- 30 days of holiday time each year
- 13,5 salaries a year
- Regular training courses
- Extensive company pension scheme
- Preventive healthcare and free beverages
- Joint company events and activities
- Interesting, diversified field of activity in an international working environment
EVIDENT Europe GmbH is an equal opportunities employer and we look forward to receiving your application.