🚀 Strategic Marketing Growth and Experimentation Lead bei trivago in Düsseldorf – Shaping the Future of Travel

As a leading metasearch engine, trivago empowers millions of travelers to find the best hotel deals through cutting-edge technology and machine learning. We are looking for a visionary leader to join our Marketing Strategy and Intelligence team in Düsseldorf. In this role, you will establish and lead the Marketing Growth and Experimentation team, creating a powerful engine for discovering and validating new business opportunities across all marketing channels.

How you'll make an impact:

• Build, mentor, and lead a high-performing growth team, fostering a culture centered on testing and continuous learning.
• Own the opportunity pipeline by identifying new growth levers and managing the roadmap from initial discovery to final validation.
• Develop compelling business cases to secure investments and drive strategic go/no-go decisions.
• Oversee marketing forecasting and controlling processes to ensure financial alignment.
• Design and execute rigorous experiments, including A/B tests and geo-lift studies, with clear success metrics.
• Collaborate with Brand, Performance Marketing, and Product teams to scale validated initiatives and integrate them into core operations.
• Streamline the test-and-learn process by reducing administrative friction and accelerating timelines.
• Present complex data and experiment results as actionable narratives for senior executives to influence long-term investment strategies.

What you'll need to thrive:

• At least 8 years of experience in growth marketing or marketing strategy, with a minimum of 3 years in a leadership role.
• A proven track record of scaling new marketing channels through data-driven pilots and business cases.
• Strong business acumen and the ability to link experimental outcomes directly to revenue and margin growth.
• Expertise in prioritization and navigating fast-paced, ambiguous environments.
• Excellent stakeholder management skills and the ability to communicate effectively at the executive level.
• A degree in a quantitative or business-related field; an MBA is considered an advantage.
• Fluency in English.

Stand out with:

• Industry experience in travel or e-commerce.
• A strong interest in AI-driven marketing innovation and personalization.
• Technical proficiency in SQL or specialized experimentation platforms.

What you can look forward to:

• Continuous professional development through personalized coaching, workshops, and access to an extensive campus library.
• Comprehensive relocation support, including visa assistance and interest-free newcomer loans.
• Flexible working conditions with hybrid options and the possibility to work from abroad for up to 20 days per year.
• A vibrant campus life featuring a subsidized canteen, on-site gym, sports classes, and dedicated family-friendly services like a kids' room and nanny assistance.