Gestalte deine Karriere als Performance Marketing Manager (f/m/d) App bei Kaufland e commerce in Homeoffice

Stellenausschreibung

Anstellungsdetails

Permanent contract, Full-time, Cologne / Darmstadt / Düsseldorf / Remote

Info

Who we are

We operate Kaufland.de: Several thousand sellers and millions of products make us one of the fastest growing online marketplaces. Our work is characterised by a dynamic corporate culture, with a start-up mentality and the opportunities offered by a large corporation in the background. We combine knowledge and many years of experience in e-commerce with flat hierarchies and a highly motivated team. Whether as an intern or an executive: We take every idea seriously, because we want to work together in shaping the future of e-commerce!

We love flexibility! We offer you the best environment to work in a flexible and focused way: You decide whether you want to work in our office in Cologne // Darmstadt // Düsseldorf while at the same time having the opportunity to work remotely (Germany). We want to offer you the most attractive workplace in e-commerce and a maximum of flexibility for your personal work-life balance.

As , we always focus on our target group and current market developments. Whether through channels such as social media and display or in the creation of newsletter campaigns - we use a variety of methods to strengthen our brand.

Aufgaben

Your tasks – this is what awaits you in detail

• In our you will be responsible for the development and implementation of performance-orientated app campaigns in various advertising networks (e.g. Facebook, Google Ads, Apple Search) for our online marketplace
• By working closely with various teams (including the App, Tracking, SEO and Design teams), you will develop data-driven, scalable and targeted app campaigns to attract customers and improve app retention
• You will analyse app performance on the basis of relevant KPIs and independently derive optimisation measures
• You will continuously develop the campaign set-up and conceptualise new ideas and approaches for advertising opportunities
• You will recognise potential and be able to solve problems independently

Profil

Your profile – this is what we expect from you

• You have successfully completed a university degree in the fields of economics, marketing or a comparable subject
• You have professional experience in the field of app/mobile/performance marketing and have relevant experience in managing app campaigns
• You work in a customer-focussed way and always find new creative ways to improve customer loyalty and campaign KPIs
• You are knowledgeable in the areas of apps/mobile devices (IOS, Android), ASO and retention marketing
• You have a high level of analytical expertise and an affinity for numbers
• You have an understanding of technical contexts in online marketing
• You have a fluent command of English, and ideally also basic knowledge of German

Benefits

What we offer

• Create your own work-life! We offer you the best possible flexibility in terms of working hours and location
• An international and appreciative working environment with a view beyond one's own nose
• The future is digital - Develop the e-commerce of the future with us and work on a product with millions of users
• Power meets dynamic - flat hierarchies and start-up mentality meet the power of a big corporate group and offers you an agile and secure working environment at the same time
• Free choice of hardware - whether Mac or Lenovo, it's your decision
• We are team players - our strong bond extends beyond our own team: we stay connected thanks to our many internal offerings, such as our digital , our all-hands meetings and regular team and company events
• Top conditions at the Urban Sports Club for fitness, team sports, yoga and more

Check out our & our for even more insights into our company culture!

Bewerben

Why are you the perfect fit for this position? Don't bother with cover letters - we're interested in facts and figures!

Ansprechpartner

Your contact person: Lorena Esser
Kaufland e-commerce
Kaufland e-commerce Services GmbH & Co. KG

​Postal Adress:
Habsburgerring 2
50674 Köln